Digital Marketing Specialist

KAREL ELEKTRONİK SANAYİ VE TİCARET A.Ş.

KAREL is one of the Turkey’s leading technology company with 4000 employees and 35 years of experience.

If you love to identify the best way to match people with ads from a data, creative and organic growth perspective then this job may be just for you.

Qualifications:

• University degree in engineering or in a related department,
• Min 3 years of experience, including performance marketing & analytics in B2B Digital Marketing, preferably with lead focused goals,
• Experience with SEM, LinkedIn Ads, Facebook Ads, Google Ads, other ad platforms and analytic tools,
• Experience in ad optimization, scaling and growth strategies,
• Experience in organic growth, social media, SEO, content marketing, e-mail marketing, organic growth tools is a plus,
• Being tech savy for digital marketing softwares and integrations is a plus,
• Good reporting skills,
• Proficiency in English and Turkish, with strong written and verbal communication skills,
• Innovative attitude with a passion for bringing new ideas,
• Proactive, dynamic, multi-tasking,

You will;

• Provide designers with briefs and performance improvements for the creatives,
• Plan, build and execute paid digital marketing campaigns in a flexible and timely manner to increase lead acquisition at optimal paybacks,
• Create analytic dashboards to execute, optimize and report on campaigns, campaign setup, audience targeting, and budget management,
• Content management for company website, forms, integrations and other assets,
• Come up with "out of the box" digital or hybrid marketing activities/campaings to create major impact on digital marketing results,
• Create organic growth projects,
• Support conventional marketing activities and teams,